Steven Poirier | Boardroom Metrics

About Steven Poirier

Steven Poirier has over 20 years’ experience in executive roles with a diverse group of Private and Family businesses. He has built and restructured National and Regional Sales and Marketing organizations and he continues to advise companies in ways to optimize their resources and position them as true leaders in their respective industries.

Route to Market Series #5: Have your Competition changed their Route to Market?

Steven Poirier2019-01-05T12:50:50-05:00June 19th, 2012|Brainstorming, Business Turnaround, Hiring, International Business, Management, Marketing, News, recruiting, Sales|

Route to Market – is your Sales Organization Optimized? When was the last time you reviewed the structure of your Sales Organization? How has the marketplace changed since then? Many [...]

Route to Market Series #4 – Have you Expanded into New Channels of Distribution?

Steven Poirier2019-01-05T12:50:50-05:00June 12th, 2012|Branding, Business Turnaround, Franchising, International Business, Leadership, Management, Marketing, Partnership, Sales|

Route to Market – is your sales organization optimized? When was the last time you reviewed the structure of your Sales Organization? How has the marketplace changed since then? Many [...]

Route to Market Series #3 – Has your Product portfolio changed?

Steven Poirier2019-01-05T12:50:51-05:00June 5th, 2012|Brainstorming, Branding, Business Turnaround, Innovation, International Business, Leadership, Management, Marketing, News|

Route to Market – is your sales organization optimized? When was the last time you reviewed the structure of your Sales Organization? How has the marketplace changed since then? Many [...]

Route to Market Series #2 – Do you know who you are Competing against?

Steven Poirier2019-01-05T12:50:51-05:00May 29th, 2012|Branding, Sales|

When was the last time you reviewed the structure of your Sales Organization? How has the marketplace changed since then? Many Companies review their business strategy on a regular basis, [...]

Route to Market Series #1 – Your customers buying practices have changed

Steven Poirier2019-01-05T12:50:51-05:00May 21st, 2012|Marketing, News, Sales|

When was the last time you reviewed the structure of your Sales Organization? How has the marketplace changed since then? Many Companies review their business strategy on a regular basis, [...]